
Where emotion finds its frame
These photographs are shaped through concepts developed with a strong sense of branding, visual identity, and marketing intention. Each shoot is carefully thought through — from moodboards to styling to the story behind the image creating visuals that hold emotion, clarity, and character.
Expect portraits, fashion shoots, artisan stories, and youth-driven campaigns — all conceptualized, directed, and visually crafted to communicate a clear narrative and aesthetic.
What was she wearing
a photoshoot conceptualized for our magazine to shed light on society’s recurring narrative that blames women instead of confronting the real issue. Every time a rape occurs, the question shifts to her clothes, her choices, her actions — never the perpetrator’s. Through this project, we wanted to challenge that deeply ingrained mindset. The entire shoot and visual storytelling were captured and directed by me.
Jaipuri Banno
At Jaipuri Banno, I was responsible for overseeing the brand’s creative and operational direction. My role involved conceptualizing and creating engaging content for social media, managing sales, and ensuring a consistent brand voice across all platforms. I also directed and coordinated photoshoots, from styling and visual storytelling to execution, aligning each project with the brand’s aesthetic and ethos.
Ethnic
This ethnic shoot celebrates the quiet beauty of Indian craftsmanship rich colours, handworked textures, and silhouettes rooted in tradition. The model carries each garment with grace, letting the fabric speak through its drape and detail. Shot in natural light and earthy tones, the visuals highlight the intimacy of craft: the stitch, the print, the heritage woven into every piece.